{"id":1981,"date":"2011-03-03T16:42:00","date_gmt":"2011-03-03T16:42:00","guid":{"rendered":"https:\/\/lmaclinic.com\/lma-wp\/?p=1981"},"modified":"2021-08-18T16:45:56","modified_gmt":"2021-08-18T16:45:56","slug":"extreme-beauty","status":"publish","type":"post","link":"https:\/\/www.lmaclinic.com\/lma\/media-articles\/extreme-beauty","title":{"rendered":"Extreme Beauty"},"content":{"rendered":"\n

The pursuit of beauty has never been easy. Throughout the ages, women have subjected themselves to all society\u2019s view of what beautiful women should look like. In 10th century China small feet were deemed attractive and highly desired, so much so that girls as young as five would go through the agonising pain of having their feet broken at the arch to stop it from growing. Such barbaric methods are no longer practised but women are still finding new ways of torturing themselves, all in the name of beauty.<\/p>\n\n\n\n

Psychologist Phillip Hodson and spokesperson for The British Association for Counselling and Psychotherapy (BACPS) explains: \u201cThe reason for society\u2019s obsession with beauty goes back for society\u2019s obsession with beauty goes back centuries when women were value for their looks over their abilities. It didn\u2019t matter if you were a good homemaker or a good cook- beauty was a prized aspect for women. \u201cAnd with images of beautiful women thrown at us at every surprisingly, India fourth (where cosmetic surgery has experienced a 15 % growth in the past three years). ASAPS predicts that more people will spend money on Anti-Wrinkle Injections, breast implants, liposuction and even burn implants. With this growing demand there are now procedures to correct any flaw, whether you want a bigger bum or smaller waist.<\/p>\n\n\n\n

The pursuit for beauty usually begins with the perfect body. More women are shunning the traditional methods of exercising and eating well, opting instead for quick fixes like tummy tucks and liposuction.<\/p>\n\n\n\n

\u201cSometimes there are professional reasons for having cosmetic surgery,\u201d explains Dr Al-Ayoubi, opportunity, from billboards and new stands to televisions and computer screens, the pressure to look beautiful is stronger than ever.<\/p>\n\n\n\n

\u201cWe live in a world of mirrors where pictures of beautiful women are easily accessible,\u201d explains Hodson. \u201cThe modern world has now discovered High Definition, which means we can get a closer look at our favourite celebrities. It makes us envious and we want to mimic them.\u201d<\/p>\n\n\n\n

These days beauty is a big business. Research by Co-operative Insurance found that the average woman will spend approximately \u00a3180,000 on beauty products during her lifetime. Another survey but luxury beauty brand Cr\u00e8me de la Mer found that over two third of women felt their confidence comes from how good they look. Previous studies have also shown that beautiful extreme beauty. What lengths would you go to, to get the perfect face and body?<\/p>\n\n\n\n

\"Dr<\/figure>\n\n\n\n

\u201cThe other day I treated two models who had beautiful bodies, maybe a size 10-12, but they had areas of fat around the hips and bottom they wanted removed. They told me how they were losing jobs because they couldn\u2019t shift the weight and there were specific measurements they had to fit. These girls were fit and healthy, going to the gym regularly, but this fat just wouldn\u2019t shift. I used Smart Lipo to shave and sculpt the fat from the hips completely.\u201d<\/p>\n\n\n\n

But for some women a toned tummy and perky breasts simply aren\u2019t enough. With new, more extreme treatments and procedure cropping up all the time it has become easier to change your body than it ever was before.<\/p>\n\n\n\n

Limb lengthening is one such procedure, allowing women to alter their height and help them achieve the perfect modelesque figure. The controversial procedure is now available at the Ilizarov Scientific Centre in Russia, and involves women are more likely to be rich and successful than a plain Jane.<\/p>\n\n\n\n

\u201cThe standard of beauty is higher now that it\u2019s ever been,\u201d says Hodson. \u201cThis makes most of us feel inferior and more susceptible to trying out the latest \u201cmiracle treatment that promises beauty\u201d.<\/p>\n\n\n\n

But Dr Ayham Al-Ayoubi, plastic surgeon and Medical Direct of the London Medical & Aesthetic Clinic on Harley Street (www.lmaclinic.com<\/a>) argues that \u201cwomen want to feel confident in their own skin. They often have surgery to boost their confidence and for their own self esteem.\u201d<\/p>\n\n\n\n

Along with the latest lotions and potions comes the surge in cosmetic surgery. The British Association of Aesthetic Plastic Surgeons (BAAPS) found last year that the number of surgical procedures had risen by 6.7%, breast augmentation being the most popular procedure. According to the International Society of Aesthetic Plastic Surgery (ASAPS), the USA remains the world\u2019s top spay for cosmetic surgery with Brazil coming in second, China third and, most having the shin bone broken and then attached to a mental frame. This excruciatingly painful treatment can take up to a year and costs tens of thousands of pounds, but patients are comforted by the promise of up to one foot of extra height.<\/p>\n\n\n\n

Women are also turning to surgery for a designer vagina. The procedure known as labiality has gained popularity within the last few years.<\/p>\n\n\n\n

\u201cExcess skin can make the labia hang down and look unnatural, which can be uncomfortable when pulled during sex,\u201d says plastic surgeon Angelica Kavouni which specialises in labiaplasties. \u201cIt\u2019s because very popular. I see 4-5 women a week and I operate on 2-3 a week. \u201dsurprisingly, Angelica claims that many of her clients are south-Asian, although most are unwilling to speak about it openly, due to the sensitive nature of the operation. For some procedure like this can seem unnecessary bizarre even, but Angeluca argues that there are psychological benefits: \u201cThe procedure is not medically necessary, however, these women are affected psychologically especially in terms of relationships, so for them, the procedure is imperative for a healthy sex life.\u201d<\/p>\n\n\n\n

Achieving the supermodel body might be within the average woman\u2019s reach now but such extreme procedures are not without risk. Earlier this year Lidvian Zelaya died from complications after having a butt lift. She had travelled to a Florida clinic after vowing to \u201clook good\u201d for the New Year. Another shocking example of cosmetic surgery gone wrong in US reality TV star, Heidi Montag, who came close to death after undergoing ten surgical procedures in one day.<\/p>\n\n\n\n

The perception of beauty varies from culture to culture, but there is a set of rules that are universal to beauty- big eyes, a small chin, high cheekbones and full lips. Scientists even go as far as to claim that beautiful people have a perfectly symmetrical face. The Asian community also hold the belief that beauty is connected to light skin and light eyes. Aishwarya Rai, dubbed the most beautiful women in the world, is known for her light blue eyes. Many women attempt to recreate her look with coloured contacts but a new operation now allows you to change your eye colour permanently. The procedure, which isn\u2019t licensed in Europe and is exclusively available in a clinic based in Panama. It involves inserting a coloured lens inside the eye, over the iris. Although the results are instant, there are several risks.<\/p>\n\n\n\n

Shenise Ferrell, thought to be the first person in the UK to undergo this treatment, suffered from blurred vision and sight problem after having the implant in her eyes. Once back to the UK, Farrell was immediately sent to hospital where surgeons battled to save her sight.<\/p>\n\n\n\n

There is also a growing number of people who are using surgery to conceal their ethnicity. According to statistics released by the ASAPS, ethic cosmetic plastic surgery procedure are the fastest growing trend and have increased by 11%. One example of this can be found among east-Asian who are opting for a blepharoplasty (eyelid surgery), which involves creating a more prominent, \u201cwestern looking\u201d eyelid. It\u2019s also become the most popular procedure in Asia. For south- Asians, skin colour is still a big issue with many people still conforming to the idea that paler skin is more beautiful. Today, the skin lightening cosmetic industry is a multi-million pound business. Most products are sold on the black market as their ingredients have been banned across Europe and Asia. Yet despite the obvious health risks, women are flocking to buy into the skin lightening trend.<\/p>\n\n\n\n

\"Dr<\/figure>\n\n\n\n

Dr Ayham Al-Ayoubi is sceptical about such extreme procedures. \u201cI\u2019m not a big fan of extreme radical changes because you are completely changing the look of the face and there are occasionally psychological issues involved. In very extreme cases where patients come to see me wanting huge changes, I may refer them to a special psychiatric clinic first. My philosophy is enhancing but preserving natural beauty.\u201d<\/p>\n\n\n\n

And in a bid to keep up with the western world, demand for plastic surgery has surged in south- Asia. Dr Abdul Babar, a plastic surgeon based in Pakistan, Lahore, notes a growing demand for people who seek nose jobs and tummy tucks: \u201cDuring the last few years there\u2019s been a tremendous increase in the number of patients seeking cosmetic surgery in Pakistan,\u201d he says. \u201cSome want to enhance their chances of marriage and finding a better life partner, other for a better job opportunity.\u201d Dr Babar explains a need to keep up with the times as a big factor when his patients come to him. \u201cLike anywhere else in the world there is an increase in demand due to better awareness through the media and internet, but there is a conflict with religious beliefs\u201d.<\/p>\n\n\n\n

Society is obsessed with beauty and appearances. Men and women alike are forever pursuing ways to improve themselves, whether it\u2019s something as simple as brushing your teeth to keep them looking clean or something more extreme like a facelift.<\/p>\n\n\n\n

\u201cWe can\u2019t all be beautiful,\u201d argues Hodson. \u201cIt\u2019s the luck of the draw and the luck of whether fashion trends match your look at the particular time.\u201d<\/p>\n\n\n\n

But if there are now ways to permanently beautify ones self shouldn\u2019t we take advantage of that? \u201cSince the ancient times people have tried to make themselves look beautiful,\u201d says Dr Kavouni.  \u201cToday, it\u2019s easier, safer, quicker and cheaper.\u201d<\/p>\n\n\n\n

If beauty equates happiness then surely we should all be going under the knife. Dr Kavouni is hesitant to declare surgery as a road to happiness. \u201cSomething like happiness is difficult to define. But surgery can certainly make you more confident. \u201cHodson also argues: \u201cEveryone wants to look beautiful. It can make you more successful, but what we forget is that the ageing process can close all the doors.\u201d Even with all the anti-ageing treatments and procedures out there Hodson maintains that to achieve true beauty we should start with our minds: \u201cIt\u2019s the biggest thing in the universe and if we use our brain to change the way we think we wouldn\u2019t need surgery. Start with your personality and develop skills to like yourself. Surgery is risky and develops skills to like yourself. Surgery is risky and betting that it\u2019ll make you happier is a bad idea. If you\u2019re not beautiful- get a personality.\u201d<\/p>\n\n\n\n

To view Dr Ayoubi in the Media click here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Dr Ayoubi about Asian Beauty<\/p>\n","protected":false},"author":1,"featured_media":1982,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[7,8,9,10,11,12,13,14,15,16,17,18],"class_list":["post-1981","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-articles","tag-anti-wrinkle-injections","tag-breast-augmentation","tag-cellulaze","tag-cellulite","tag-collagen-stimulation","tag-collagen-stimulation-and-co2-laser","tag-dermal-fillers","tag-ellanse","tag-sculptra","tag-silhouette-soft","tag-smartlipo","tag-velashape","entry"],"yoast_head":"\nExtreme Beauty - LMA Clinic<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lmaclinic.com\/lma\/media-articles\/extreme-beauty\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Extreme Beauty - 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